Benefit-driven-copy announcing Quidel's new At-Home Covid-19 Test with results in as little as 10 minutes.
I came up with the user flow and copy for this Legacy Insurance website promoting Medicare sign-up for individuals ages 65+.
My copy communicated why Revive bladder support is better than regular bladder pads — less bulky and more discreet.
Digital ad touting Cracker Barrel's seasonal, high-value offer and driving urgency.
Strong call to action and callouts highlight core benefits of Medline products with built-in antimicrobial protection.
I developed the promotion name and copy that engaged consumers with a chance to win great prizes by playing the "Crunch! Spin! You Could Win!" Game.
My copy for digital ads focused on the fuel that these high-protein Quaker bar deliver.
Sweet seasonal message for this delicious holiday pairing.
Fun copy to tout this fun, new Quaker product.
I wrote family-focused copy that highlighted what parents want when they shop DollarGeneral.com — great meal ideas plus great savings.
My Life Cereal contest copy worked within strict web guidelines and character counts to promote the program on Walmart.com.
Copy worked within strict Walmart.com character counts and guidelines to deliver this branded back-to-school message.
I wrote copy for holiday-themed digital screens and coinciding signage leading Sam's Club shoppers through the retailer's new Club Pickup program.
Strong call to action highlights the 1 billion active probiotics in this Tropicana beverage.
Holiday-themed copy promotes purchasing Aunt Jemima pancakes plus the syrup to boost sales of both!
I crafted the user flow, copy and tagline for PreciseKruse.com, Chicago-based Court Reporters.
My copy elevated the major point of difference of these Medline scrubs, sold at Target.
My messaging for this digital invite for Vi Living communities targeted individuals seeking retirement with an invitation to come and see/experience the property.